Friday, January 2, 2015

#Author Tina Gayle's Promotional Tips #ASMSG


Promotion – Why do it?
Because if no one knows you wrote a book how can they read it? This is where promotion comes into play.
 
The first question you need to ask yourself is “what is your budget for advertising?”  If you don’t have money to pay for high price ads there are other options out there.

• Yahoo Groups – There are a number of yahoo groups that allow authors to promote with their groups. All you need to do is join the group and then follow their set of promotional rules. Just go into Yahoo groups and sign up for the group that apply to your genre. You will then be able to post messages to the group.

• Post cards, business cards – These can be used as hand-outs to people you’ve met or at conference. Do a search to see where you can find the best price. (business cards)

• Promotional items – This can be an expensive option that may yield little return. (Again you decide where and how you want to promote your book.)

• Look for Promotional Opportunities Everywhere – What you have to realize is everyone is out there trying to sell their book. If you can find a place where you can promote your book that others aren’t using you have a great advantage over everyone else. Look around and seek out opportunities that will get you noticed. See examples below:

a)  A friend holding a book signing at her local Curves or beauty shop.

b)  Talk to your friends and have them spread the word.

c)  Tell the people in your community what you’re doing -- church, other groups

d)  Contact groups that might be interested in your book, i.e., a baby book – a baby store.
 
I hope these tips have helped you find a few new places to promote your book.


Social media is another avenue to explore.

These suggestions come from my book "I Wrote My First Story - Now What?"
 
Have a great weekend,
 
Tina

 

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